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JOINT STATEMENT FROM THE DIRECT MARKETING ASSOCIATION (DMA) AND THE AMERICAN CATALOG MAILERS ASSOCIATION (ACMA)
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How to Be Successful With Intelligent Mail Full Service
Marketers’ Digital Spending to Overtake Print for First Time Ever, According to Outsell, Inc.
Summer Mail Sale Returns Customer Loyalty to Be Rewarded Again in 2010
Delivering Trust, Delivering Justice -- USPS and U.S. Postal Inspection Service To Mark National Consumer Protection Week March 7-13
American Catalog Mailers Association’s National Catalog Forum
New Survey Finds American Advertisers Acknowledge Hispanics' Impact on U.S. Culture but Half Don't Market to Nation's Largest Minority
Postal Service Outlines 10-Year Plan to Address Declining Revenue, Volume Seeks Flexibility on Operations, Delivery; Possible 2011 Price Increase
ACMA Group Marches on Washington
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Consumer “New Frugality” May Be an Enduring Feature of Post-Recession Economy, Finds Booz & Company Survey
Mercury Media Releases “The Power of Television”
USPS Telegraphs Expected Standard Mail Incentive Plan for 2010
First-of-its-kind research: Facebook fan pages are effective marketing tool
The Knot Unveils 2009 Real Weddings Survey Results
CIT Study Finds U.S. Small Businesses Intend to Use Lessons Learned from Economic Downturn to Grow Revenues in 2010
PS Real Estate Group Licenses Maponics Neighborhood and ZIP Code Boundary Data for its Platforms
Customer Satisfaction with E-Commerce Rebounds, According to American Customer Satisfaction Index
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MOBILE MARKETING IS HERE…AND NOW IS THE TIME TO JUMP ON BOARD


Marketing expert explains the essentials of hottest new marketing trend

Imagine the impact the first television commercials had on their target audiences in the 1950s. They were new and consumers weren’t overwhelmed with unwanted advertisements because television was a new experience.

“Mobile marketing is that way now,” says Kim Dushinski, president and founder of Mobile... Read More
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Direct Marketing Business Network

Mobile Internet Becoming A Daily Activity For Many

Number of people accessing news and information on their mobile device more than doubles in a year.

Reston, VA. – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today reported that the number of people using their mobile device to access news and information on the Internet more than doubled from January 2008 to January 2009. Among the audience of... Read More
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Money Mailer Direct Marketing Partners With Cellfire to Deliver Mobile Coupons

SAN JOSE, Calif., June 11 -- Money Mailer, a quality leader in the $62 billion direct marketing industry since 1979, has formed a strategic partnership with Cellfire Inc., the only nationwide mobile coupon and discount offer service, to deliver mobile coupons in conjunction with Money Mailer's traditional advertising program for local businesses. Businesses who advertise... Read More
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