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Direct Mail

ConsumerBase Introduces New B2B Lists to Its Roster

ConsumerBase added four new B2B Mailing Lists to its roster this month.

New files are added to ConsumerBase’s database daily with updates and improvements to existing lists.
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Consumer Survey Results Reveal Direct Mail Is Most Preferred Channel for Receipt of Brand Communications

DALLAS (December, 2011) -- Epsilon Targeting, the leading provider of consumer information for t
Epsilon Targeting Study Shows 66% Increase in Use of Facebook to Find Consumer Product Information Since 2010
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Even From Reputable Sources, Catalogers Are Under Attack. -- ACMA Fights Back.

Dear Member & Non-Member:

If you're in the mail, you need to read this.
John Schulte's picture

Delivering Off the Beaten Path? – No Problem

RANCHO SANTA MARGARITA, Calif.

With DeliveryPlus, Melissa Data customers can verify delivery to over 5-million non-USPS® addresses

2011 Directory of Major Mailers

The 2011 Edition of Major Mailers is your insider’s guide to the companies spending over $50 Billion in direct mail efforts. If you are a supplier of direct mail or email services, the Directory of Major Mailers (print edition or online) will be your path to new business and success.

Available in print and online. Order Today!
$299 : Print edition
$599 : Online subcription
Best Value => $799 : Combo Print & Online

Catalog Strategist’s Toolkit

Everything you will need to start a new catalog or manage an existing catalog more profitably. All the areas are covered-—from creative to production to merchandising to managing to testing and measurement. And it's by Katie Muldoon, one of the leading catalog experts of the past thirty years.

Order your copy today!
$59.95 from the NMOA Bookstore.

2011 DMA Statistical Fact Book

DMA 2011 Statistical Fact Book

Get answers to your most pressing questions in this powerful collection of DMA's most frequently requested data, statistics, benchmarks, projections, and analysis in one easy-to-read resource.

This year’s reference book contains 11 revised chapters: Internet; Social Media; Mobile; Consumer Demographics; Email; Direct Marketing Overview; Direct Mail; Financial Services; Catalog; Nonprofit; and USPS Information, giving marketers the most current and accurate data needed to successfully plan and navigate integrated, multichannel marketing campaigns.

Order your copy now!
$470 for electronic edition download.