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Of those surveyed, more than 91 percent said that their owner or CEO primarily fulfills the marketing function for the company. Additionally, 96 percent of those surveyed have 5 or less employees including themselves.
...The poll of 139 Colorado-based marketing and communications professionals from a variety of industries revealed that although budgets and staff are limited for 2014,...
The Postal Service may implement the proposed rate adjustments, minus the Full Service IMb requirements...
If you oppose attempts to force an unfair Internet sales tax bill into law, raise your voice and let your representatives in Congress know.
2014 Postal Rates Increase Less Than 3 Percent
Postmaster General Patrick R. Donahoe Presses for Legal Framework to Act With Speed and Flexibility
Improved Priority Mail® includes free insurance, free tracking and day-specific delivery
Direct marketing expenditures in the US forecasted to grow to $196.0 billion by 2016, and 47 percent of companies planning to add staff in the first quarter of 2013.
Follow-Up Study Among U.S. Small Business Owners Provides Marketing Guidance for B2SB Brands

2012 Directory of Major Mailers

The 2012 Edition of Major Mailers is your insider’s guide to the companies spending over $50 Billion in direct mail efforts. If you are a supplier of direct mail or email services, the Directory of Major Mailers (print edition or online) will be your path to new business and success. Get Full Details Here!

Available in print and online. Order Today!
$299 : Print edition
$599 : Online subcription
Best Value => $799 : Combo Print & Online

Catalog Strategist’s Toolkit

Everything you will need to start a new catalog or manage an existing catalog more profitably. All the areas are covered-—from creative to production to merchandising to managing to testing and measurement. And it's by Katie Muldoon, one of the leading catalog experts of the past thirty years.
Get Full Details Here!

Order your copy today!
$59.95 from the NMOA Bookstore.

2012 Direct Marketing Statistical Fact Book

2012 Direct Marketing Statistical Fact Book

Get answers to your most pressing questions in this powerful collection of DMA's most frequently requested data, statistics, benchmarks, projections, and analysis in one easy-to-read resource.

This year’s reference book contains 11 revised chapters: Internet; Social Media; Mobile; Consumer Demographics; Email; Direct Marketing Overview; Direct Mail; Financial Services; Catalog; Nonprofit; and USPS Information, giving marketers the most current and accurate data needed to successfully plan and navigate integrated, multichannel marketing campaigns. Get Full Details Here!

Order your copy now!
$470 for electronic edition download.